Your brain is a big fan of fairness

What happens in the brain when something is fair or unfair? In this video, Alexander Cappelen and Bertil Tungodden present their research on the effects of fairness on our brains. Using fMRI technology, the neuroeconomics study shows that the brain reacts to unfairness. Income inequalities are perceived as fair if they reflect different work contributions. This video was recorded at the Choice Lab, Norwegian School of Economics, in Bergen.